Job Information
Philips Head of Digital Marketing, North America (Cambridge, MA) in Cambridge, Massachusetts
Head of Digital Marketing, North America
You will lead our Digital and eCommerce practice with a focus on E2E omnichannel strategy, supporting our entire North America Health Systems portfolio
Your role:
Develop a comprehensive E2E eCommerce and Digital Strategy and Roadmap to grow our North America digital order book by delivering on business and customer impact goals
Manage a team of digital experts focused in eCommerce, Customer Nurture, Account Based Marketing, Digital Sales Enablement, Web, and Campaign Activation
Work closely with region and business teams across disciplines to build a comprehensive and underpinned holistic strategy while gaining buy-in and alignment to ensure success
Leverage digital trends from the healthcare industry (including customer decision journeys), emerging technologies, competitor activities and market dynamics to drive innovation and differentiation
Develop and maintain a wide network of internal stakeholders and advocate and negotiate for support across several functions (Businesses, Regions, IT, Supply Chain, Quality, Regulatory, Legal, Centers of Excellence, etc.). Build strong relationships and facilitate open communication to drive consensus and enable successful execution.
Work closely with our Global Digital Center of Excellence to advocate for and ensure North America regional opportunities and needs are an integral part of our Philips global digital strategy and enablement
Influence digital marketing technology strategy and roadmaps to support North America needs ensuring a fit-for-future
You're the right fit if:
Bachelor’s degree in Digital Marketing, Marketing, Business Administration or a related field. MBA preferred.
10+ years of experience in eCommerce/Digital Marketing/Marketing/Sales Operations or similar; Healthcare technology marketing experience a plus
Robust omni-channel and Digital and eCommerce experience, developing programs across the E2E customer decision journey and delivering on online sales targets
Experience working in a large global company required
Strong understanding of the Marketing Technology landscape, with experience defining requirements and driving teams to develop needed solutions to support the digital strategy and customer and stakeholder needs.
Performance-oriented mindset with a track record of owning and achieving/exceeding KPIs.
You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.
This is an office role.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
Learn more about our culture.
Philips Transparency Details
The pay range for this position is $176,400 to $282,240
The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.
In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.
At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.
Additional Information
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Cambridge, MA .
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It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.
As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.
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